It Wasn’t A Sequel To Begin With
November 29, 2012 – 18:32 | No Comment

My 3rd novel wasn’t meant to be a sequel to the 2nd novel in the first place. Then something happened. Characters began to beg to be included in the story. Thus, a sequel was born.

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Home » Freelance & Business, Freelance Talk

Why Every Freelancer Should Have A Website?

Submitted by on September 12, 2010 – 04:084 Comments

Because chances are, as freelancers, you’ll be spending a lot of time in front of your computer checking emails, updating Facebook, tweeting thoughts and reading other people’s websites. Most freelancers spend more than 50% of their time on the computer, either working or browsing for leisure. It’s only natural to turn the platform on which you are most active into your marketplace, especially when the internet is the widest space where you can reach almost anyone and everyone.

I’ve been blogging in the blogsphere since my teenage years, but I’ve never knew the kind of opportunities that owning a website/blogsite can shine upon a business owner’s life until I became one. Here are the top 5 reasons why I have a website and why every freelancer should have one too:

1) Because It’s Easy and Affordable
Setting up websites is fast and easy, and definitely more affordable than the olden days. In Malaysia, you just have to spend less than RM200 to get your own domain and hosting for one year. That’s less than RM20 per month for a worldwide audience and exposure. And setting up the design and structure only takes 5 minutes with the WordPress platform which is available for free. You don’t even have to be a web designer to setup your own website.

2) Because It’s Viral and Effective
The power of viral marketing is getting more powerful with the growth of online social media. If a reader likes what you are doing or saying on your website, they can announce and share it with their community and friends with just a simple click – twitter, facebook, etc. One recommendation leads to another. Before you know it, more and more people are exposed to what you do and this increase the chance of getting new business leads.

3) Because Getting Online Is Your Passport Of Existance
It’s true that if you are not online today, you probably don’t exist. Ask 10 people and they will tell you that they google search the products or services they are interested to purchase before actually making that purchase. So instead of risking them stumbling upon websites that writes about you from a third-party point of view, why not provide that platform where they can find out anything and everything about you, prepared by yours truly?

4) Because It Reflects Your Professionalism
Managing a website/blogsite tells a lot about the person. From deciding how information flow on a webpage to how you keep in touch with your readers to showcasing your portfolio, it reflects the kind of person you are as a professional. Clients judge whether you are suitable for the job based on the way you present yourself on your website.

5) Because It Brings In 50% Of My Clientelle
Surprising, but true. Since I started fulltime freelancing 9 months ago, I’ve experienced more and more surprises that my website brings to me. I get an average of 5 business enquiries every month from my website, more recommendations from the online communities than my family and friends, and 50% of my current clientelle business leads came from my website. And I’ve had the opportunities to give talks and trainings to corporate organisations about the things I do simply because clients are impressed with the knowledge I share on my website.

Originally written by Gina Yap Lai Yoong © 2010

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